For this luxury sea salt brand, I created the name Native, to evoke a strong yet authentic feel for the customers. The contrasting use of the two typefaces (Narrow, sans serif alongside a handwritten font for the tagline) helps to balance the luxury, high end feel, with a friendly approach.
The packaging for this product, features a series of detailed, delicate gold illustrations created myself in Adobe Ail which help tell the story of the origins of the product. 
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