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LONDON BOOK FAIR

Category

Digital, social media

Date

2021

Brief

The London Book Fair is a large book-publishing trade fair held annually, in London, England. In 2021, the event was hosted online for the first time. The client required a series of digital assets that would feel engaging enough outside of the usual tangible format.

My approach

I created a digital leaflet using their brand guidelines, but pushing the creativity further to ensure the layouts felt interesting enough to highlight the content. I also created an illustrative icon for each of their annual awards.

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